sustainable – Urban Suburban Mommy

This week, Sara Duck, The Modern Curator, has some great insight about Tencel. This fabric is trending and a few pieces will probably make their way into your wardrobe shortly – if they haven’t already.

Scalloped Romper in Tencel Linen from J.Crew

I’ve noticed a pattern lately with my shopping habits. Every time I find something that catches my fancy and I check the label to see the material it’s made from, the same word keeps popping up, Tencel.

It’s no coincidence either.

From a denim culotte jumpsuit at Gap and a khaki green drapey coat at H&M to a minimalist striped duvet set from the new Toronto-based e-commerce site Merchant Sons, they all have one thing in common, they use Tencel in the material makeup.

Why is Tencel trending? I had to investigate.

Tencel (official brand name) or lyocell (generic name) is a sustainable fibre made from cellulose found in wood pulp that is turned into one of the most environmentally friendly fabrics around. The biodegradable fibre is produced with minimal impact on the environment, including an economical use of energy and water and lower emissions into the air.

“Tencel provides an unparalleled combination of durability and breathability, and with the warmer weather approaching, it’s no surprise that Canadian home decor retailers are catching on to the trend following its popularity in Europe. It’s also an eco-friendly option, which appeals to today’s conscience consumer,” says Cathy Ly, co-founder of Merchant Sons. Did I mention the price point for Tencel products is incredibly reasonable? Are you running to the shops yet?

Here are my top picks on the market right now!